Principles of Modern Management in the Innovative Activity of Economic Entities

In the 21st century, innovations are necessary because they allow us to withstand rapidly changing and growing competition in a globalized world. Entrepreneurs who do not introduce face stagnation lagging behind competitors. Regardless of size enterprise, volume production or field activity, innovation should be hallmark any modern enterprise. The processes that take place at enterprises determined by an extensive constellation both internal external conditions, which considered category stimulators, as well barriers innovation. Enterprises can use various typical strategies create implement innovations. However, must decide how act innovatively, strategy choose it ensure market success. article discusses basic concepts definitions innovative activity considers approaches formulation system. principles mechanism management enterprise defined. stages formation organizational economic were also investigated, theoretical foundations such worked out.